Developing Knowledge-Based Client Relationships

Developing Knowledge-Based Client Relationships

Dawson, Ross

Taylor & Francis Ltd

05/2005

416

Mole

Inglês

9780750678711

15 a 20 dias

Shows organizations how to lead their key clients into lasting, profitable, high-value relationships. Building on the powerful, tested principles of knowledge-based client relationships, this book provides practical approaches for professional and knowledge-based firms on how to create unique value for both clients and themselves.
Part 1: Client Leadership 1 Leading Your Clients: Developing Knowledge-Based Relationships 2 The Future of Professional Services: Differentiation in Rapidly Changing Industries Part 2: Adding Value with Knowledge 3 Adding Value to Information: From Information to Knowledge 4 Adding Value to Client Decision-Making: Better Strategic, Line, and Portfolio Decisions 5 Adding Value to Client Capabilities: Enhancing Processes and Skills Part 3: Implementation 6 Enhancing Client Relationship Capabilities: Implementing Key Client Programs 7 Platforms to Channels: Implementing Communication Portfolios 8 Firm-Wide Relationship Management: Structuring Client Contact 9 Leading Relationship Teams: Creating Consistent Communication 10 Co-Creating Value: Building Partnerships and Developing Knowledge 11 Value-Based Pricing: Implementing New Revenue Models 12 Taking Action: Leading Your Clients in the Knowledge Economy Appendix: The Nature of Mental Models: How People Acquire Knowledge
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