e-Business - A Jargon-Free Practical Guide
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portes grátis
e-Business - A Jargon-Free Practical Guide
A jargon-free practical guide
Matthewson, James
Taylor & Francis Ltd
11/2001
204
Mole
Inglês
9780750652933
15 a 20 dias
380
Descrição não disponível.
Chapter 1 Introducing the Fourth Channel; Chapter 2 Developing the e-business plan; Chapter 3 The online buying process; Chapter 4 e-Branding - what's in a domain name?; Chapter 5 Customer Loyalty and the Internet; Chapter 6 Developing best practice in e-business strategy; Chapter 7 Best practice e-marketing; Chapter 8 Best practice customer service online; Chapter 9 Online customer relationship management; Chapter 10 Permission and one-to-one marketing; Chapter 11 e-Business case studies;
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
web;site;success;customer;relationship;management;email;marketing;experience;online;Smart Phones;Online Customer Loyalty;Online Buying Process;UK Brand;Online Privacy Alliance;Distance Selling Directive;Trust UK;RS Component;Business Processes;BBB.;E-business Site;E-business Strategy;ST Om;Html E-mail;WAP Phone;Secure Electronic Transactions;B2B Brand;WAP Site;Hop;Customer Service Strategies;E-business Plan;Capturing Customer Data;E-mail Marketing;Online Customer Service;Online Focus Group
Chapter 1 Introducing the Fourth Channel; Chapter 2 Developing the e-business plan; Chapter 3 The online buying process; Chapter 4 e-Branding - what's in a domain name?; Chapter 5 Customer Loyalty and the Internet; Chapter 6 Developing best practice in e-business strategy; Chapter 7 Best practice e-marketing; Chapter 8 Best practice customer service online; Chapter 9 Online customer relationship management; Chapter 10 Permission and one-to-one marketing; Chapter 11 e-Business case studies;
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
web;site;success;customer;relationship;management;email;marketing;experience;online;Smart Phones;Online Customer Loyalty;Online Buying Process;UK Brand;Online Privacy Alliance;Distance Selling Directive;Trust UK;RS Component;Business Processes;BBB.;E-business Site;E-business Strategy;ST Om;Html E-mail;WAP Phone;Secure Electronic Transactions;B2B Brand;WAP Site;Hop;Customer Service Strategies;E-business Plan;Capturing Customer Data;E-mail Marketing;Online Customer Service;Online Focus Group
